First Man Standing

Husband

Respect

Don’t assume that jobs like looking about the finances and the housework are automatically gendered – make sure you talk about how best to split them up and take equal responsibility for any chores. Avoid language like ‘I helped her with the household’.

Challenge

The stereotypes of nagging wives, compulsive shopper wives and controlling wives often come up as jokes: ‘Ah, the missus let you come out tonight, did she’ or ‘Christmases are expensive – the wives always demand those designer handbags’. Don’t just smile along or ignore them – let people know you don’t consider your wife a burden or a nuisance. No need to be serious or aggressive – you can also reply in a jokey way – but use the opportunity to make it clear you don’t subscribe to these stereotypes.